ONE VISION PROGRAMMING SUMMIT

CLIENT: LIBERTY GLOBAL CONTENT DIVISION

The theme of the One Vision Programming Summit was Liberty Global’s future content strategy: a single global vision, fully focused on creating one content strategy for all multimedia platforms, across all their operations. Taking Belgian Surrealist Marcel Marien’s 1937 sculpture, ‘L'Introuvable’ as my inspiration, all the communication materials were based around a single idea - a ‘spectacle’, representing the theme of the Summit - one vision, one focus. The rectangular shaped lens symbolising a monitor, screen, tablet, smart device…